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Twitter Analytics 2024 Guide (Any Device)
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May 24th, 2023 by Terri Pinyerd

Your Twitter analytics dashboard has everything you need in one place to reflect on past performance and plan future tweets for best results in your social media strategy.

 

Where Can I Find My Twitter Analytics?

 

where can i find my twitter analytics

 

You can access Twitter analytics dashboard by visiting analytics.twitter.com or by following the steps below:

 

  1. Log in to your Twitter account.

  2. In the left menu bar click More.

  3. Click the Creator Studio drop-down menu and select Analytics.

 

This will direct you to Twitter analytics page. From your native Twitter analytics dashboard you will be able to view the following:

 

  • Tweet impressions/views

  • Twitter followers

  • Top Twitter users who engage with your content

  • Engagement rate and Tweet activity

  • Profile visits

  • Link clicks

... and more!

 

Can I View Analytics For Other Twitter Accounts?

 

While you can only view the analytics dashboard of a Twitter account that you have login access to, there are some Twitter metrics that you can view for any account, including:

 

  • Follow count

  • Tweet activity (such as likes, Retweets, comments, and impressions)

 

You will need to be the owner of the Twitter account to view the following metrics:

 

  • Mentions

  • Link clicks

 

Can I View Twitter Analytics From The Mobile App?

 

twitter mobile app icon

 

While you can only access the full Tweet activity dashboard from desktop, you can still use Twitter analytics from the Twitter mobile app.

 

To view your Twitter analytics from the mobile app, follow the steps below:

 

  1. Visit your Twitter profile.

  2. Click the Tweets tab.

  3. Scroll to the media tweet of your choice.

  4. Tap to open the full Tweet view.

  5. Tap View Tweet Activity beneath the posting date.

 

This will direct you to the analytics for that specific Tweet. From here, you can view the following:

 

  • Likes

  • Retweets

  • Comments

  • Number of impressions

  • Engagement rate

  • Detail expands

  • Profile visits

  • Link Clicks

 

You can use this information to improve your Twitter strategy or Twitter presence based on the performance of your top Tweet or top media Tweet.

 

 

You can view the total number of link clicks on a specific Tweet from your Twitter analytics dashboard or from the insights of a specific Tweet on mobile by following the instructions below.

 

View Link Clicks On A Desktop Browser

 

You can access Twitter analytics dashboard by visiting analytics.twitter.com or by following the steps below:

 

  1. Log in to your Twitter account.

  2. In the left menu bar click More.

  3. Click the Creator Studio drop-down menu and select Analytics.

From here, click the Tweets tab.

 

Twitter analytics tweets menu option

 

Scroll to the Tweet of your choice and click it.

 

Twitter analytics tweets dashboard

 

This will open the specific Tweet analytics. You will see the number of link clicks on the right hand side, along with other engagement metrics.

 

Twitter analytics tweet activity

 

View Link Clicks On The Mobile App

 

To view your Link Clicks from the mobile app, follow the steps below:

  1. Visit your Twitter profile.

  2. Click the Tweets tab.

  3. Scroll to the media tweet of your choice.

  4. Tap to open the full Tweet view.

  5. Tap View Tweet Activity beneath the posting date.

You will see the number of link clicks on the bottom of the Tweet activity page.

 

Twitter Analytics: Profile Visits

 

To view your total Profile Visit count you will need to access the Twitter analytics page via desktop.

 

You can access Twitter analytics dashboard by visiting analytics.twitter.com or by following the steps below:

 

  1. Log in to your Twitter account.

  2. In the left menu bar click More.

  3. Click the Creator Studio drop-down menu and select Analytics.

  4.  

twitter profile visits

 

You will see the number of profile visits from the last 28 days at the top of your analytics dashboard.

 

Where Can I View Twitter Mentions?

 

To view your Twitter mentions, follow the steps below:

 

Open your Notifications from the left side menu.

 

twitter notifications bar

 

Click the Mentions tab.

 

twitter mentions tab

 

This will show a feed only of instances where your profile username was mentioned in a Tweet, in chronological order.

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