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How To See YouTube Analytics
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May 23rd, 2023 by Terri Pinyerd
how to see youtube analytics

It can be difficult to keep track of your YouTube growth, especially if you're creating content for multiple platforms.

Thankfully, YouTube analytics are easy to use and provide valuable insight that can help you plan for future content, reflect on the value and success of your past content, and learn more about your audience's needs and interests.

If you're not sure how to see YouTube analytics, this is the guide for you! We'll break down the basics elements you'll need to maximize your YouTube channel and optimize your content.

You can also refer to your YouTube analytics when purchasing YouTube social media services to ensure that you’ve received everything you ordered.

By taking into account your YouTube analytics and interpreting the information, you can get one step closer to reaching your social media goals - so let’s get started!

 

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Table of Contents:

What Are YouTube Analytics?

 

YouTube analytics are insights into your YouTube metrics.

 

Through your YouTube Studio you can access the YouTube analytics tool which allows you to gain insight into your subscriber count and watch time count for your entire YouTube channel.

 

You can also view analytics for specific YouTube videos such as view count, retention time, and shares.

 

Thanks to its detailed insights, the YouTube analytics tool has become invaluable to YouTube creators for years.

 

Why Do YouTube Analytics Matter?

 

why do youtube analytics matter?

 

YouTube channel analytics are an invaluable resource when it comes to building a successful YouTube channel, especially if you want to qualify for the YouTube partner program (YPP).

 

To qualify for the YPP, you will need at least 1,000 subscribers and 4,000 watch time hours accumulated within the last 12 months. Your YouTube channel insights can help you keep track of your growth as you work towards this goal.

 

Accessing YouTube analytics is also important if you hope to earn a sponsorship or brand deal, as you'll be able to provide concrete evidence of the success of your own YouTube channel by sharing a YouTube analytics report.

 

And if you want to boost your YouTube content performance by buying YouTube social media services, you can use your analytics to ensure that your YouTube account is receiving everything you paid for.

 

You can also improve your channel's overall performance by adjusting your content approach based on your YouTube channel insights. This can help your videos appear higher up in YouTube search or appear in the suggested videos section.

 

Can I View Analytics For Other Channels?

 

No, there is no way to access analytics for other channels unless you have the login information for that YouTube account.

 

You will only be able to use YouTube analytics tools for your own YouTube channel.

 

Can I View YouTube Analytics Via The Mobile App?

 

can i view youtube analytics via the mobile app

 

Yes, you can view your YouTube analytics via YouTube Studio in the mobile app.

 

However, there are certain missing features on the mobile version (such as custom date range) that can make it less convenient so we do recommend accessing YouTube Studio from a desktop browser for the best experience.

 

How Long Does It Take For YouTube Analytics To Update?

 

It can take YouTube up to 72 hours to update the count of views, watch time hours, retention, and other metrics in the YouTube channel analytics.

 

YouTube Analytics: Watch Time Hours

 

To access your YouTube analytics for watch time hours, first make sure that you're logged in to your own YouTube channel account. Then, visit YouTube studio and follow the steps below:

 

Click the Content option in the far left menu bar.

youtube studio content tab

 

From the Video tab, click the video that you wish to view the analytics for.

 

Click the Analytics tab on the far left menu bar.

youtube studio analytics tab

From the Overview page, click the Watch Time (Hours) tab.

Adjust the Custom Date range (on the top right corner) as needed.

youtube studio watch time

youtube studio date range

 

You will then be able to see the View count and Watch Time Hours count for that specific YouTube video.

 

YouTube Analytics: Retention Time

 

To access YouTube analytics for retention time, first make sure that you're logged in to your own YouTube channel account. Then, visit YouTube studio and follow the steps below:

 

Click the Content option in the far left menu bar.

 

youtube content tab

 

From the Videos page, click the YouTube video of your choice.

 

Click the Analytics option in the far left menu bar

 

youtube analytics tab

 

From the Overview tab, scroll down to the Audience Retention section.

 

youtube audience retention section

 

You will then be able to see YouTube analytics for Average View Duration and Average Percentage Viewed for the video of your choice.

 

Repeat the above steps for any other YouTube videos on your channel.

 

YouTube Analytics: Live Stream Viewers

 

To access YouTube analytics for your live stream video content, first make sure that you're logged in to your own YouTube channel. Then, visit YouTube studio and follow the steps below:

 

  1. Click the Content option in the far left menu bar.

  2. Click the YouTube video of your choice.

  3. Click the Analytics option in the far left menu bar.
  4. On the Stream Main Page click the Analytics tab.

 

youtube livestream analytics

 

This will bring up a graph showing how long the stream received views and the number of views received.

 

Repeat the above steps for any other YouTube videos that were livestreamed on your channel.

 

YouTube Analytics: Shares

 

To access shares analytics for your YouTube videos, first make sure that you're logged in to your own YouTube channel. Then, visit YouTube studio and follow the steps below:

 

Click the Content option in the far left menu bar.

 

youtube content menu

 

Click the YouTube video of your choice.

 

Click the Analytics option in the far left menu bar.

 

youtube analytics menu option

 

At the bottom of the Overview Graph click See More.

 

 

Scroll over to the More dropdown menu

 

 

Select Sharing Service on the dropdown menu.

 

 

This will bring you to your Shares Report.  Repeat the above steps for any other YouTube videos on your channel.

 

 

YouTube Analytics: Subscribers

 

Once you've reached a certain number of subscribers, YouTube will begin to round up the counts on the front end of your channel stats.

 

To view an accurate Subscriber count for your YouTube Channel, first make sure that you're logged in to your own YouTube channel. Then, visit YouTube studio and follow the steps below:

 

  1. Click the Analytics tab.

  2. From the Overview page, click the Subscribers tab.

  3. If needed, adjust the custom date range on the top right corner.

 

You will then be able to view your Subscriber growth over the course of the last day, week, or month.

 

You can view your live total Subscriber count in the right-hand column.

 

 

YouTube Analytics: Views

 

If you want to view the analytics for a specific video's traffic, first make sure that you're logged in to your own YouTube channel. Then, visit YouTube studio and follow the steps below for each type of analytic.

 

Traffic Source

 

Visit our YouTube Traffic Sources Explained guide for in-depth information on traffic sources.

 

Want to know where your viewers are coming from? You can view the source of your video's traffic by following the steps below:

 

  1. Click the Content option in the far left menu bar.

  2. Click the YouTube video of your choice.

  3. From the Overview page you will be able to see the total view count and adjust the custom date range if needed.

  4. Click the Reach tab.

  5. Scroll down to the 'How Viewers Find This Video' section and click See More.

 

Click the Traffic Source tab.

 

You will then be able to see a breakdown of the various sources of traffic on your chosen video.

 

Repeat the above steps for any other YouTube videos on your channel.

 

Geo Location

 

Want to know which countries your viewers are coming from? Follow the steps below:

 

  1. Click the Content option in the far left menu bar.

  2. Click the YouTube video of your choice.

  3. From the Overview page you will be able to see the total view count and adjust the custom date range if needed.

  4. Click the Audience tab.

  5. Scroll down to the 'Top Geographies' section.

 

 

You will then be able to see a breakdown of the countries your viewers are coming from on your chosen video.

 

Repeat the above steps for any other YouTube videos on your channel.

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